Welcome to Intro to Electronic Media

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Introduction to Electronic Media

FTVE 221/74573


Wendy Wagoner

Contact Information:

Email Address:  wwagoner@cuesta.edu

Phone Number:  No phone number available

Office Location/ Hours: You can make arrangements with me to meet online at the course site.

This course starts Aug. 14, 2023 and is fully online. There are NO mandatory meetings in this course.

Instructor Contact Expectations:  The best and fastest way to contact me is email.  I will generally respond to your emails within 24 hours  Monday-Friday.   On Saturdays,  I will do my best to get back to you ASAP but I cannot guarantee an expeditious response.  No email replies on Sundays.

Course Environment: This online course will be using a Web-based Learning Management System Canvas as the method to disseminate information. Canvas provides the framework for the course including PowerPoint presentations, student data files, the tools to receive and send course materials, and a grade book. Using the communication tools, you can communicate using e-mail, and you can share materials and ideas with other course participants via the discussion forums and groups.

Class opens / Accessing Canvas: Prior to the Monday classes start Aug. 14th you will receive an email to your my.Cuesta.edu address providing you with a reminder that class will be starting and log in procedures for Canvas, the learning management system (LMS) used to deliver course content. You can access Canvas by logging into MyCuesta, then clicking on the Resources Tab, then clicking on Canvas in the Online Learning Channel, or by typing https://cuesta.instructure.com/ into your browser address bar. Do not bookmark / favorite the canvas site after your login, or you will get an error message next time you try to log in. You must access the canvas log in directly.

If you are not familiar with logging into canvas, please refer to the Canvas Quick Reference Guide.  Links to an external site. Once logged into Canvas you will be directed on where to get started. Be sure to read all the direction on the course home page.  

If you are having difficulty logging into Canvas after Aug. 14th and need assistance please email me or technical support at support@my.cuesta.edu

Online Learning

If you have never taken an online class or this is your first experience with Canvas, please be patient with yourself. Online classes are not inherently easier, although they may be much more convenient for many students. You should expect to spend at least as much time, if not more on this course as you would on a course that meets face to face. Since there is no lecture component, much of this time will be self-directed and there will be a substantial amount of reading, viewing, studying, and writing required. This course is completely online using Canvas; all coursework (discussions, assignments, quizzes) is submitted online. There are no face-to-face meetings.  Please be prepared to spend 8 - 12 hours per week on coursework for this class


  • First of all, go to the Online Readiness ResourcesLinks to an external site. and take the "self assessment " and review all the resources that were designed to help you understand the basis for an online class and the skills necessary for success. (If the tutorials do NOT describe you, then taking this class online is NOT for you and I strongly suggest that you drop the online class and enroll in a traditional classroom section.)

Regular Effective Contact policy:

Regular and Effective Instructor Contact will be met through weekly instructor initiated threaded discussion forums; weekly announcements to students; timely and effective feedback on student assignments; email, phone or messaging to individuals; and virtual office hours.

You are expected to login at the course site throughout  the 12 weeks of this course. 

Course Description

Presents the history, structure, function, economics, content and evolution of electronic media including radio, television, film and digital media and their impact on culture and society. Advisory: Eligibility for ENGL 156. Transfer: CSU; UC. (Formerly BCST21 and BCST221)

Student Learning Outcomes

1. Identify key developments in the history of electronic media and their evolution as social,
political and economic forces. 
2. Describe the technological evolution of electronic media. 
3. Identify the means of economic support for different electronic media including business
models and revenue streams. 
4. Describe the influence of laws and regulations on electronic media. 
5. Demonstrate understanding of basic model of communication. 
6. Compare and contrast electronic media with preexisting media. 
7. Identify the cultural impact that evolution in electronic media has had on society nationally
and internationally. 

Required Text Book 


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